ui/ux

Difference Between UI & UX [Practical Example]

The article by usability specialist shares a practical example to explain the difference of design terminology between UI and UX.

How I Was Studying 3 Buttons for 20 Hours

The article shares a case study by the usability specialist of Icons8 team sharing the process of testing buttons and conclusions influencing usability.

Career Tips: How to Become a UX Designer

In this post, Icons8 founder Ivan Braun shares his experience with a bunch of useful tips and links for newbies in UX design.

7 Key Motives to Invest Time and Effort in UX for Digital Product

Nowadays, user experience is thought to be as important as visual identity. However, some companies still doubt if the UX design is a must-have or it’s just a

Best Practices for Website Header Design

The article lets you look a bit closer at the functions of a website header and recommendations for its design. Packed with UI design examples.

Gamification in UX. Increasing User Engagement

Users expect a product to be simple and enjoyable in use, so the idea to add a “fun” element to the UX came as it is. But how to make the product fun and en

Flat Design Trend: What Did It Bring to Us?

The article presents the opinion about the influence of flat design on user experience

The Details That Matter in UX Design

In this article, let's focus on visual feedback, microcopy and whitespace and you’ll see why these little big details are just as important as the more obviou

What Is Inside a Sketch File?

Let's dive inside a sketch file: that's what our team did working on Lunacy, Sketch for Windows software

Business-Oriented Design. Know Your Target

Let’s add some deeper insights into setting and exploring the target of the product and the mutual influence of design and marketing have on each other.

Two Types of User Motivation: Design to Satisfy

Let’s take another little journey to the psychology of users, this time concentrating on types of motivation and their influence on design solutions.

Secret Stories Behind Drawing Icons

Icon business is dead serious. There can’t be things like extra lines and every pixel matters. Yet, it can also be a lot of fun when people ask you to draw so

Don’t Listen to Users and 4 Other Myths About Usability Testing

Check the insights from the extended practical experience of a usability specialist on user behavior and popular myths about it.

What to Do If Someone Steals From You 7 Times a Day

The Icons8 team share their experience on authorship abuse, infringements, and unpleasant side of creative business as stealing design results

3 Key Uses for Animation in Mobile UI Design

Check the three popular types of UI animation increasing usability and navigation of mobile applications. Packed with UI examples.